The Life Club Donor Loyalty Program was created in conjuction with 2 blood centers.  The program exceeded expectations in the very first year!

  

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Click on the image above to learn about the NFP loyalty Program.

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The NFPzine is your way of staying informed of hot new products, helpful ideas, and industry news. In this fast paced industry, change is the only constant. Each edition shares success stories, promotional tips and product information.

   

 

What's It All About?

Productivity/Profitability

  • Identity and focus for promotional efforts
  • Automation
  • Logistics and delivery

Flexibility/Control

  • Theme and branding
  • Products
  • Budget
  • "On Demand" promotions

Measurability

  • Continual refinement/improvement

 

What Does It Do?

The Life Club addresses:

  • Donor retention
  • Donor frequency
  • Inefficiencies with continual promotions
  • Decreasing traffic to fixed sites
  • Lower than expected turn out at mobile drives

Through thorough analysis and customized design, The Life Club has resulted in:

  • Increased platelet donations
  • Increased the "4 to 6 donations per year" marker by 35%
  • Increased total donations by 21%
  • Attracted a younger audience
  • Increased good will and community commitment

 

How Can You Learn More?

Visit the demo site and review the Resources to the right, or email Clay Saylors today to schedule a 21 minute program overview and demonstration of the process.