The Restaurant's Need

Increase take-out orders as an avenue to increase revenue.  Not only does this address limited seating capacity, there is also less maintenance and clean up for take-out orders.

The Customer's Need

Get home from work with as little hastle as possible.  They also need to eat (daily!).  After a long day they may feel like a hot meal, that they don't have to prepare or clean up after, all in the peace and comfort of their home.

Considerations

These tired and hungry people are driving right by the restaurant's door but often don't stop in to eat or order take-out.  Why? 

• Maybe they don't even think about it.
• Maybe they don't feel like eating in a crowded restaurant. 
• Maybe they would love to pick something up, but don't feel like sitting and waiting for it to be prepared. 
• Maybe they would call ahead if they just knew the number and that it would be ready when they are told it will be.

The Plan

Let those driving by know that you will make it easy for them to order take-out.  Remind them how great your food is and make a special offer for them to try your take-out service.  Make sure they have your phone number in their hands, right when they need it, while driving.

Below are 4 specific examples to make sure your phone number is in their hands, right when they need it, while driving.  Each is intended for use in a vehicle and can be imprinted with your logo and phone number.

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